Specializing in Thought Leader Communications for Business Executives


Working with business executives from multinational corporations, trade associations, and disruptive startups, Caracal Global helps business leaders navigate globalization, disruption, and politics with compelling communications and content.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, Caracal Global is agile, responsive, and exceptionally-skilled, with the necessary focus and determination to help our clients succeed.

Focus

 

Audit = Perception mapping and auditing services for communications activities + staffing

Advice = Consulting services to improve communications engagement + staffing

Advocacy = Executing holistic communications, marketing, + advocacy efforts

Communications = Executive thought leadership communications + management for key constituencies

Content = Developing and managing events, publications, reports, web, video, podcasts, social media, presentations, speeches + commentary

Commerce = Business leadership and strategy to improve staffing, processes, tactics, marketing, business development, business models + platforms

 

Services

 

Strategy = Thought leader communications + marketing, press monitoring + engagement, media training, content creation, influencer identification + engagement, social ad creation + planning

Design + Development = Web + mobile design, brand identity, motion graphics + illustration, video, audio, photography, copywriting, copyediting, speech writing + opinion editorials

Experiential + Events = Experience design, production + management, conference strategy, speeches, presentations, interviews, buzz + street marketing, brand ambassador program + influencer network management

PR + PA = Public relations, media engagement, public affairs + thought leadership management

Owned Media = Publications, events, web, video, podcasts, social media, presentations, speeches,  commentary

Commerce = Staffing, processes, strategy, tactics, marketing, business development, business models, + platforms

 

Products

 

Executive 5 Step Audit = The Caracal Global Five-Step Thought Leader Communications Audit is an ideal tool to properly analyze your communications and content as well as create a foundation and process for ongoing success.

Executive News Overview + Analysis = The team at Caracal Global creates a bespoke email newsletter for you and your team with an overview of the news shaping your business and commercial decisions.

Executive Communications Management = The team at Caracal Global manages all aspects of your communications efforts. From publications, events, web, video, podcasts, social media, presentations, speeches, commentary, to press relations.

 

Projects

 

Brigadoon = the global community where creative, curious, and compelling entrepreneurs and thought leaders gather bringing together diverse talents to exchange insights and drive creativity. Brigadoon is an opt-in, word of mouth community of leaders looking to learn from others to create a foundation of individuals committed to public service, solving problems, and building businesses.

Marc A. Ross = crafting executive education, lectures, speeches, presentations, workshops, and conferences to help demystify globalization, disruption, and American politics.