The pressure of likes

Instagram.jpeg

Instagram has begun hiding likes and video views as part of a trial aimed at removing "the pressure" and shifting the focus to "sharing the things" its users enjoy. Users will still be able to see how many views and likes their posts garner, but their followers will only see a user name "and others" below posts, rather than the number of likes on their feed.

Vanity metrics are feel-good nonsense

I was chatting with an entrepreneur earlier this week.

I asked why she cared so much about reading her Instagram insights.

When you look at your Instagram insights what do you think?

Should it be:

“How many of my followers are engaged?”

Or:

“Is my content making an impact?”

In fact - there is just one thing that any entrepreneur should be asking themselves.

It is:

"Did I make a sale?”

I’ve co-founded or founded four businesses so far.

I know why I joined my first startup.

It was because I wanted to be part of a business.

That was pretty much it.

Yes, there as a market opportunity, it was technology, based in California, checking all the cool boxes.

But frankly, I think I was more motivated on just being part of a startup more than anything else the business could impact or do.

Forgetting what the real point of business was.

To make sales.

The business didn’t last long and famously crashed after one year.

Sales.

This chat from earlier this week reminded me that just being in a business is not enough.

Business is about sales.

It is important to remember why we use tools like Instagram.

We use tools like Instagram not for the feel-good vanity metrics like likes, comments, and followers.

We use tools like Instagram to make sales.

- Marc

Marc A. Ross is the founder of Caracal Global and an advisor and connector working at the intersection of globalization, disruption, and politics. Ross specializes in helping entrepreneurs and thought leaders make better connections and better communications.

Candidates who have qualified for the 2020 Democratic debates in Detroit

CBS News reports, the second Democratic primary debate is on July 30 - 31 -- but some candidates are at risk of not meeting the thresholds for support and donations to qualify for the party's debates.

The second debate will air on CNN, and anchors Dana Bash, Don Lemon and Jake Tapper will moderate both nights. Candidates will be chosen for each night in a live drawing on July 18

Candidates who have met both the donation and polling thresholds:

Joe Biden

Cory Booker

Pete Buttigieg

Julián Castro

Tulsi Gabbard

Kirsten Gillibrand

Kamala Harris

Jay Inslee

Amy Klobuchar

Beto O'Rourke

Bernie Sanders

Elizabeth Warren

Marianne Willamson

Andrew Yang

Candidates who have fulfilled one criteria:

Michael Bennet

Steve Bullock

Bill de Blasio

John Delaney

John Hickenlooper

Tim Ryan

Mike Gravel

Who has not yet qualified for the debates:

Wayne Messam

Seth Moulton

Joe Sestak

5G, what is it good for?

5G.jpg

5G's impact: Even though the global rollout of 5G remains in its early stages, some networks are active and people are connected. Billed as a revolution over the 4G network it is replacing, 5G is already fulfilling some of its potential. That's according to wireless coverage mapping company OpenSignal who measured 5G and 4G speeds in eight different countries. They found that some 5G users are already experiencing the dramatically higher speeds promised ahead of 5G's arrival.