Speaking.
Marc A. Ross speaks to boards, executive teams, industry conferences, and global gatherings on the communications and strategic challenges facing global business in a volatile world.
Policy topics.
→ Globalization and American politics. What the next decade of US political fragmentation means for global business, and how leaders should communicate through it.
→ US-China commercial relations. The present and future of the world's most consequential commercial relationship, and the communications imperatives for companies operating on both sides.
→ Corporate communications in a volatile world. How leaders build authority, equip boards, engage investors, and reach employees when the geopolitical ground keeps shifting.
→ AI, sovereignty, and communications. What technology leaders need to communicate to regulators, investors, and the public as AI governance hardens.
→ Tariffs, trade, and supply chains. The communications imperatives of a fractured trading system.
Communications topics.
→ SIGNAL™: How leaders read the world. The six-part discipline of executive intelligence, Sources, Inputs, Geography, Noise, Analysis, Loop, for boards, executive teams, and operating committees that need a shared method for reading the environment.
→ E-STOCK™: The discipline behind spreading an idea. The operating system that turns executive communications from one-off engagements into a calendared, measurable program.
→ TWIN™: Naming the audiences you have to win. The discipline of segmenting who must be won, who must be influenced, and who must be neutralized, for leaders running programs across regulators, investors, employees, and journalists.
Formats.
→ Keynotes. Forty-five to sixty minutes plus Q&A.
→ Panels. Moderation or panelist roles within the listed areas of expertise.
→ Workshops and seminars. Half-day or full-day formats for executive teams, board offsites, or portfolio company gatherings, built around the SIGNAL™, TWIN™, and E-STOCK™ frameworks.
→ Off-the-record convenings. Smaller-group formats for leaders navigating a specific issue or geographic theatre, under the Chatham House Rule.
→ Broadcast and podcast. Guest appearances on business, policy, and communications programs.
Recent platforms.
Chicago Booth · USC Marshall · Georgetown · Johns Hopkins · the Middlebury Institute of International Studies · the Huntsman School of Business at Utah State · the Wisconsin School of Business · UNC Kenan-Flagler
and industry conferences, government convenings, and private corporate events across the US, Europe, and Asia.
Fee.
Available on request. Adjusted for academic, government, and nonprofit audiences.
Bring Marc to your audience.
marc@caracal.global · +1 202 596 5270
