People wouldn’t care if 77% of brands disappeared

Havas finds that consumers will reward brands who want to make the world a better place and who reflect their values. Consumers are using their buying power to make a stand!

There’s no question – brand activism will become a part of a brand’s strategy.

Top 10 Meaningful Brands of 2019:

1. Google

2. PayPal

3. Mercedes-Benz

4. WhatsApp

5. YouTube

6. Johnson & Johnson

7. Gillette

8. BMW

9. Microsoft

10. Danone


Bloomberg Radio: Sound On: US job numbers, US-China trade talks, Detroit, Election 2020, and Brexit

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Last Friday, Marc Ross of Caracal Global joined Bloomberg Radio's Sound On program.

Bloomberg Chief Washington Correspondent Kevin Cirilli was the host and Matt Brooks, Republican strategist and Executive Director of the Republican Jewish Coalition, also joined the program for a wide-ranging discussion.

Topics:

US job numbers

US-China trade talks + new tariffs

Dem debate in Detroit + Election 2020

Brexit

You can catch the 34-minute episode - below.