Politico: New Firm Alert

Marc Ross of U.S.-China Business Council is leaving the organization to partner with Jeremy Haft — an author who has worked on U.S.-China commercial relations — to create a new firms called Caracal Strategies. “Jeremy has been building companies on the front lines in China. He is also a two-time author on U.S.-China commercial relations and is an adjunct professor at Georgetown University,” Ross said in an email. “With my background in communications and politics at the highest levels in the U.S. and the U.K., we think we have the right mix of skills to be successful.”

The new firm will help clients navigate American business at the intersection of globalization, economics, and government. “With decades of experience in Beijing, Brussels and Washington, D.C., the team at Caracal Strategies has worked at the highest levels of government and global business,” Ross said. “We think we can offer a unique, campaign-like approach to solving business issues and expand commerce.”

Marc Ross

Based in Washington, DC, I specialize in thought leader communications and global public policy for public affairs professionals working at the intersection of globalization, disruption, and politics.

Clients hire me to ghostwrite, engage influencer networks, manage media relations, produce events, audit their communications infrastructure, consult on hiring, provide issue briefs and news generating talking points, as well as manage end to end communications projects where I assume a role of project leader and general contractor.

I work independently but provided access to a substantial global network of collaborators with expertise in websites, graphic design, audio, video, polling, data analytics, and research.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, I help clients tell their story and build trusted relationships with all necessary stakeholders.

Successful communications are all about STOCK = strategy, tactics, organization, consistency, and know-how.

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