Video: Marc Ross on CGTN America

Marc A. Ross, founder of Caracal Global, appeared on CGTN America's Global Business program on September 28 and spoke with Rachelle Akuffo on the current state of the US-China commercial relationship.

CGTN's Rachelle Akuffo spoke to Marc Ross, founder of communications, content, and commerce strategy firm, Caracal Global on the economic relations between China and the US.

Marc Ross

Based in Washington, DC, I specialize in thought leader communications and global public policy for public affairs professionals working at the intersection of globalization, disruption, and politics.

Clients hire me to ghostwrite, engage influencer networks, manage media relations, produce events, audit their communications infrastructure, consult on hiring, provide issue briefs and news generating talking points, as well as manage end to end communications projects where I assume a role of project leader and general contractor.

I work independently but provided access to a substantial global network of collaborators with expertise in websites, graphic design, audio, video, polling, data analytics, and research.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, I help clients tell their story and build trusted relationships with all necessary stakeholders.

Successful communications are all about STOCK = strategy, tactics, organization, consistency, and know-how.