The Engaging Eight - Top Stories from Caracal Business Insider

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The Engaging Eight = Last week's top stories from the Caracal Business Insider community: 

ESPN: The step-by-step process of how the words 'corruption' and 'fraud' came to college basketball
https://goo.gl/PuybeQ

Report: 3D printing: a threat to global trade
https://goo.gl/4fUkdr

FT: Trump, Cambridge Analytica and how big data is reshaping politics
https://goo.gl/iSkj82

BOF: How Adidas converted the cool kids
https://goo.gl/D19oZ4

Economist: Psychology beats business training when it comes to entrepreneurship
https://goo.gl/weLxzN

PBS: How you can help hurricane victims in Puerto Rico
https://goo.gl/uqz1pS

Nikkei: Xi silences once-powerful youth league and former president's protege
https://goo.gl/kicbwc

Fortune: Inside China’s Endurance Sports Empire
https://goo.gl/TqHePB

Marc Ross

Based in Washington, DC, I specialize in thought leader communications and global public policy for public affairs professionals working at the intersection of globalization, disruption, and politics.

Clients hire me to ghostwrite, engage influencer networks, manage media relations, produce events, audit their communications infrastructure, consult on hiring, provide issue briefs and news generating talking points, as well as manage end to end communications projects where I assume a role of project leader and general contractor.

I work independently but provided access to a substantial global network of collaborators with expertise in websites, graphic design, audio, video, polling, data analytics, and research.

Using the latest tactics of an American political campaign with expertise shaped by being a practitioner of global business communications, I help clients tell their story and build trusted relationships with all necessary stakeholders.

Successful communications are all about STOCK = strategy, tactics, organization, consistency, and know-how.

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