Nine Business Books to Read

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Strategy Is Destiny: How Strategy-Making Shapes a Company's Future

The Selling of the President 1968

Monsoon: The Indian Ocean and the Future of American Power

Ogilvy on Advertising

Simplify: How the Best Businesses in the World Succeed

Permission Marketing: Turning Strangers into Friends and Friends into Customers

The Culture Code: An Ingenious Way to Understand Why People Around the World Live and Buy as They Do 

The Brand You 50 : Or : Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! 

Damn Good Advice (For People with Talent!): How To Unleash Your Creative Potential by America's Master Communicator, George Lois 

Global Business Insider *** Top 8 Stories of the Week

5 trends from SXSW 2017 https://goo.gl/B53PWE

#UberEscape https://goo.gl/ZmcRO4

How to save a penalty: the truth about soccer’s toughest shot https://goo.gl/AdRtMl

'London Bridge is down': the secret plan for the days after the Queen’s death https://goo.gl/P2NeXA

Your most pressing Universal Basic Income questions answered https://goo.gl/wCHKQp

Is a Universal Basic Income a good idea? https://goo.gl/sazaiI

Social media - In praise of serendipity https://goo.gl/av8kmM

‘Homo Deus’ author Yuval Noah Harari says authority shifting from people to AI https://goo.gl/8ZNfvq